About Elissa Kelly
PCC-certified business coach for leaders building a coaching business. Former Chief Product Officer of a $4 billion insurer inside a Fortune 100 parent company.
I priced risk for 20 years. Then I took one.
I spent two decades in Fortune 100 risk management and left as Chief Product Officer of a $4 billion insurer. The job was deciding what a risk was worth before anyone signed for it.
Then I made that decision about my own career. I built a coaching practice to six figures in year one and doubled revenue in years two and three.
Coach training taught me to coach. It didn't teach me to price a package, build a pipeline or answer the dinner-party question.
I worked those out the slow way, then built the method so other leaders don't have to.
Three businesses, one way of running them
A private executive coaching practice
One-on-one work with senior leaders planning their exit.
Surya Partners
An executive coaching collaborative supporting large corporations with leadership development.
Corporate to Coach®
The method behind the Solopreneur Insider Circle™, the six-week cohort and Private Advisory.
All three run on the same approach: risk-smart strategy, repeatable systems, and decisions made on numbers, not nerves.
The Four Pillars of Entrepreneur Risk
I test every client decision against four risks.
Financial
Income, pricing and runway, planned before the paycheck stops.
Professional
Positioning that puts you in the room as a peer, not a vendor.
Psychological
Who you are once the title is gone.
Life obligations
A business that fits the life you already have.
You don't need more courage. You need better data.
Credentials
ICF Professional Certified Coach (PCC)
Hudson Coach Certification, Hudson Institute of Coaching, Santa Barbara
Coaching certificate, Team Coaching Studio, U.K.
MBA, Arizona State University
Forbes Coaches Council
Women-Owned Small Business (WOSB) certified
Featured In
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On-Demand Webinar
Start with the free training
Twenty minutes, no filler: what the work pays, what to expect in years one through three, and two ways to keep income steady while you build.
What the press says about me
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Where to start
Certified and building? Start with the Solopreneur Insider Circle™, the full Corporate to Coach® curriculum self-paced with two live sessions a month, for $99 a month. Want a small group on the same dates? Join the Spring 2027 cohort waitlist. Want the plan built one-on-one? Apply for Private Advisory. Still inside and planning the exit? Start with exit coaching.